Here is a really helpful article I found:
This article actually is a humor piece and it was cute. But the sad truth is that many people probably clicked on it so they really could gain some sort of deeper insight into their friends and family. We're such suckers by nature. Judgement and ice cream go together like... like... judgement and ice cream.
I read the article and the reality is... it was probably funded by Good Humor, Magnum, and Klondike. Those were the only brands mentioned. So I guess all of you Blue Bell and Ben and Jerry's lovers can't be judged! :)